About Team

People deserve digital tools that are delightful and powerful. We help you to build those tools.

Our partners

We partner with organisations hungry for improvement and open to learning. Whether they’re leading their industry, or just getting started, all our partners share our belief that a great experience can make people happier and improve business outcomes.

Product design UX/UI design Branding Web development Digital strategy Product strategy User research User testing Web development Mobile app development

Working with us

Our partners want to make things better for their customers and their business. They strive for real improvements, not a new veneer on an unsatisfying experience. The best partners want to test ideas quickly, and build on their successes. Sharing these beliefs is a condition of our working together.

Find out if we click

Our values


We drive to improve our own impact and others' via feedback.


We bias towards action and early, visible progress.


We prioritise the single most important thing, and know why it is.


We do good, we work hard, and we lead through thought and authentic action.


We over-communicate openly, and we listen well, too.

How we work

We haven’t got a centrifuge, rows of bunsen burners, or a fume cupboard. But we run tests, we talk to customers, and we learn. We help you to identify and focus on real customer improvements, and to deliver real business outcomes. And we ensure you can create real, repeatable results. It’s why we call ourselves a lab. We do the research and share with you our findings on the most meaningful ways to deliver for your customers. And then we help you design and build it, and make sure it’s working.

Cookie Policy
The49 logo
© 2023 The49, Inc.